Managing in the New Normal
AWARD 🏆 
The 19th Quill Awards - Philippines
Excellence Award for Communication Skills
ABOUT THE THEME

The coronavirus (COVID-19) pandemic has dramatically and irreversibly changed, not just the way we live, but also the way we bank. This unprecedented crisis is ushering in a “new normal,” with digital technology playing a pivotal role. Those previously reluctant to embrace technology now find themselves thrust into a relationship with their laptops or mobile phones for work, education, health care, commercial transactions, and social interactions. At PSBank, putting the customer first has always been at the heart of our business strategy. Even before the pandemic, we have already been embarking on digital initiatives that would make every customer journey simple and maaasahan (reliable). This pandemic only deepened our commitment to keep up with the new breed of “always-connected” customers and to deliver an unmatched customer experience thus helping them navigate through the new normal realities.

PSBank Annual Report 2020​​​​​​​
Editorial Content and Creative Agency: Writers Edge Inc
Layout & Design: Jeremiah Macasero
Photography: Albert Labrador
Publisher: Philippine Savings Bank

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